Bob Proctor said it straight in You Were Born Rich — you didn’t arrive on this planet broke. You arrived loaded. The richness was always inside you. The world just did a real good job of making you forget that.
So today, we’re remembering. Say these out loud. Mean them. Let them land.
1. I am enough, exactly as I am right now.
Not when I lose the weight. Not when I get the job. Not when I finally feel ready. Right now. Full stop.
2. My value is not determined by my productivity.
Proctor taught that wealth — real wealth — starts in the mind, not the marketplace. You are worth something before you do a single thing today.
3. I choose thoughts that serve me.
Your subconscious doesn’t argue with you. It just believes what you feed it. Feed it something good.
4. I am worthy of love, success, and abundance — all at once.
You don’t have to pick one. Proctor was clear: the universe isn’t running low on supply. Claim all of it.
5. I release every belief that told me I wasn’t good enough.
Those beliefs were handed to you. They were never yours. Hand them back.
6. Confidence is a decision I make every single day.
It’s not something you either have or you don’t. It’s a practice. Show up and practice it.
7. I am the only person on earth with my exact gifts.
That’s not arrogance — that’s fact. Nobody else brings what you bring. Act like it.
8. I attract what I believe I deserve.
Proctor built his whole teaching on this. Raise what you think you deserve, and watch what starts showing up.
9. My past does not write my future.
You are not a prisoner of where you’ve been. Every single day is a new page. Write something different.
10. I was born rich — in spirit, in potential, in purpose.
Bob Proctor’s core message wasn’t just about money. It was about recognizing the infinite capacity you walked into this world with. You’ve had it the whole time.
Go back and read these again tomorrow morning. And the morning after that. This stuff works when you work it.
Stay groovy.

One response to “10 Affirmations to Remind You How Damn Valuable You Are”
Hey Tony –
It’s Clay France. I work at OCB in Portland. I don’t think we’ve met yet.
I just discovered your blog this morning thanks to Chris Cooke. Wow – this is great stuff! I landed on this affirmation post because I’m a huge believer that we bring about what we think about. And I’m a huge fan of Bob Proctor. This blog was a really helpful as I’ve somewhat let my affirmations practice slide lately. This is a good reminder for me. Thank you!
And keep up the great work on all fronts. You are making the world a better place.
All the best –
Clay
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